Julia Hailes MBE


" I wear many hats, but they're all green."

Proctor & Gamble

P&G are my most long-standing client. I’ve worked with them since the late 1980s on a range of projects, including:

Detergents & Cleaning Products – Expert Panel
Baby Care Expert Panel
Fact sheet on disposable nappies
Fact sheet on carbon footprinting and labelling
Leaflet on green dishwashing

  • Washing up tips with Fairy (May12)

    Procter & Gamble, manufacturers of Fairy liquid, asked me to write some consumer advice about the greenest way to wash dishes.    One of my bug bears is people who rinse their plates under the tap before putting it in the dishwasher - either wash the plate or put it in the dishwasher...

  • P&G 4th expert advisory panel on babycare (Jun11)

    I've sat on P&G's Expert Advisory Panel for Babycare since is started a few years ago.   The fourth meeting was held in June in Geneva and had several new participants...

  • Fact sheet on disposable nappies (Nov10)

    One of the most difficult eco-decisions I've had to make is whether to use cloth or disposable nappies.   I chose disposables...

  • Green Dishwashing (Feb10)

    When people buy a dishwasher, they still hand wash many of their dishwashers - in fact they only reduce their use of washing up liquid by 25%.    So when you're thinking about green dishwashing, it's not so much a question of whether you do it by hand or by machine, it's how you do it...

  • Expert advisory panel on detergents (Fabric & Homecare) 2007-2010

    The first meeting of the Fabric & Homecare expert advisory committee took place in March 2007, at a splendid location outside of Brussels.   The idea is to provide an external perspective and help identify emerging environmental trends...

E for Good

In 2011, I set up E For Good, with Melinda Watson .We’re campaigning to reduce the amount of electrical waste (e-waste) as well as setting up systems to increase repair, reuse and efficient recycling. This is the focus of my work in 2012.

Hot Topics

Baby Business Campaigning Carrier bags Cleaning Communications Communities Consumers Detergents Disposables E-waste Eco-renovation Education Energy Food Government Green building Household M&S Media Nappies P&G Packaging Plastic bags Plastics Recycling Schools Supermarkets Sustainability Waste

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Washing up tips with Fairy (May12)

Procter & Gamble, manufacturers of Fairy liquid, asked me to write some consumer advice about the greenest way to wash dishes.   One of my bug bears is people who rinse their plates under the tap before putting it in the dishwasher – either wash the plate or put it in the dishwasher. There’s no need to do both.  Another washing up horror is washing dishes under a running tap – particularly if it’s hot water.  I find it very difficult watching other people wash up, if they’re being wasteful – and sometimes can’t stop myself trying to change other people’s washing up habits!  Eek.


P&G 4th expert advisory panel on babycare (Jun11)

I’ve sat on P&G’s Expert Advisory Panel for Babycare since is started a few years ago.  The fourth meeting was held in June in Geneva and had several new participants.   Most interesting to me was the new focus of looking at nappies and baby care in developing countries.  Also the innovations that are coming through.  Please click here for link to the fact sheet I’ve written comparing re-usables and disposables.


Fact sheet on disposable nappies (Nov10)

One of the most difficult eco-decisions I’ve had to make is whether to use cloth or disposable nappies.  I chose disposables.  Given that I’m a big campaigner on reducing waste, this might seem surprising.  But my view was that the environmental differences between the two products were not so great – and disposables performed better.  And over the last 12 years, since my youngest child was born, there have been a significant reduction in materials used in nappies – see Pampers Active Fit.   Procter & Gamble, who make Pampers, asked me to write a leaflet on the issue, giving my views on this controversial issue.   Click her for link to pdf of leaflet.


Green Dishwashing (Feb10)

When people buy a dishwasher, they still hand wash many of their dishwashers – in fact they only reduce their use of washing up liquid by 25%.   So when you’re thinking about green dishwashing, it’s not so much a question of whether you do it by hand or by machine, it’s how you do it.

Recognising that the biggest impact in the life cycle of dish washing detergents is during consumer use, P&G asked me to write a leaflet on how to minimise your impact at home.  The biggest issue is the energy needed for heating the water, followed by how much water you’re using.


Expert advisory panel on detergents (Fabric & Homecare) 2007-2010

The first meeting of the Fabric & Homecare expert advisory committee took place in March 2007, at a splendid location outside of Brussels.  The idea is to provide an external perspective and help identify emerging environmental trends.  Although the focus is on detergents and cleaning products, we have had presentations from other sectors within P&G, including batteries.   This team have now met three times – most recently in March 2009 – so we have been able to see progress being made on the issues we’ve raised.  And the idea of an advisory panel have been picked up by the Babycare team at P&G – see below.

P&G have a website called Science in the Box, which provides information on their safety and sustainability approach.


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