Julia Hailes MBE

Sustainability Pioneer

Washing up tips with Fairy (May12)

Procter & Gamble (P&G), manufacturers of Fairy liquid, asked me to write some consumer advice about the greenest way to wash dishes.  

P&G – Expert Advisory Panel on Detergents (Apr10)

This was the fourth Expert Advisory Panel on detergents and cleaning products and the second time for batteries.  Held in Geneva, there were only a couple of us who had been at the original meeting, along with a new cast of European opinion formers.

Expert advisory panel on detergents (Fabric & Homecare) 2007-2010

The first meeting of the Fabric & Homecare expert advisory committee took place in March 2007, at a splendid location outside of Brussels.  The idea is to provide an external perspective and help identify emerging environmental trends.  Although the focus is on detergents and cleaning products, we have had presentations from other sectors within P&G, […]

Fairy Dishwashing Leaflet (Mar10)

Procter & Gamble are printing 20,000 copies of their leaflet advising consumers on dishwashing – both by hand and by machine.   I’ve written four pages in the leaflet on green dishwashing.   One of my bug-bears is people who effectively wash their dishes before putting them in the dish-washer.  Of course you need to scrape the […]

Green Dishwashing (Feb10)

When people buy a dishwasher, they still hand wash many of their dishwashers – in fact they only reduce their use of washing up liquid by 25%.   So when you’re thinking about green dishwashing, it’s not so much a question of whether you do it by hand or by machine, it’s how you do it. […]

Trade Associations – Aise & Edana (Jun08 / Sep09)

  P&G are members of numerous trade associations.  A couple of them asked me to speak at their annual conferences. In June 2008,  AISE  – the European Soaps & Detergents Manufacturer’s trade association invited me to speak at their conference, which was being held near Dubrovnik in Croatia.  The feedback was that my presentation was […]

Washing lines in Dubrovnik (Jun08)

Where bombs and missiles fell in the early 1990s, I stood looking at washing lines and cats. Swallows were diving over the rooftops of Dubrovnik in the evening sun – it was a magical experience, perhaps all the more so because I was there for such a short time. My trip to Croatia was arranged […]

Green Washing (Jun07)

Cleaning clothes Did you know that on average we release 1 billion skin flakes a day, 1 litre of sweat and 38grams of grease? Probably not, but looking around the research centre at Procter & Gamble’s Brussels headquarters, these statistics abound. The corporate giant behind everyday brands such as Ariel, Bold and Fairy Liquid has […]