When I was a baby my brother painted me green.. Perhaps a sign of what was to come. And the start of my Zoom speech on ‘My Green Life’.
I also talk about:
Setting up SustainAbility Ltd, with John Elkington, in 1987
The global success of ‘The Green Consumer Guide’, published in 1988
Becoming a TV & radio regular, in the late 1980s / early 1990s
A scary legal encounter with McDonalds turning positive
Why plastic bags can be better than paper – and biodegradable or photodegradable bags may actually be worst of all!
Advising M&S on packaging, waste & food
My three sons choosing environmental careers..
Promoting ‘climate positive’ to Big Yellow self-storage company
Starting a wilding project at my home in Dorset
Why it’s urgent we should stop using peat
Why climate change activism is both exciting & ominous
Moving from promoting sustainability to regeneration
FIWAL* invited me to talk about ‘My Green Life’. Here’s a recording of my Zoom speech, on my YouTube Channel. It was done in support of Operation Future Hope – ‘Rewild the World Before It’s Too Late’.