Thirty two years ago – September 1989 – the Telegraph feature title was ‘Saving the Earth…. and Making money’. I was described as a ‘green yuppy’ or ‘guppy’, who sold
When I was a baby my brother painted me green.. Perhaps a sign of what was to come. And the start of my Zoom speech on ‘My Green Life’. I
Many people will be surprised to know how much interest there was about green consumerism in the late 80s and early 1990s. It was kicked off by the publication of
Many people will be surprised to know how much interest there was about green consumerism in the late 80s and early 1990s. It was kicked off by the publication of
Published in 1989 ‘Green Consumer’s Supermarket Shopping Guide’ was written by John Elkington and myself – Julia Hailes. It was launched on our ‘Green Shopping Day’. When I was researching
One of the things that surprised us was that the style of The Young Green Consumer Guide, with illustrations and simple language, was very appealing to adults! The book encouraged
The campaign to remove CFCs from aerosols was one of the most successful that I’ve been involved with. In the late 1980s, the link between chlorofluorocarbons (CFCs) and the destruction
Organic produce was quite a niche market in the 1980s. I remember talking to a group of enthusiasts about getting it into the supermarkets and they were decidedly unenthusiastic about
Gosh – this video is actually quite funny. The lady from Next is incredibly competitive about what the company is doing. “I’m not going to let everyone else bring out
Anne Diamond was very enthusiastic about green consumerism. On her programme again, I’m talking about the sort of ‘green products’ people could look out for. Actually, there weren’t that many
