Julia Hailes MBE

Sustainability Pioneer

Oglivy Earth (Apr11)

OgilvyEarth, O&M’s global sustainability practice, has been named one of the world’s top agencies offering “genuine expertise in sustainability communications,”  I’ve started working with them on an ad hoc basis.  The first project was with Ogivly Earth US with advice on Siemens.

The Secret Life of Stuff (Jan11)

Julie Hill thought I’d be uncomfortable with her view that we’ve had enough of green consumerism, where people are left to choose to be green or not.  What we want, she says, is more ‘choice editing’. That effectively means that businesses and retailers only offer products that have a minimal environmental impact or are deemed to […]

Second Nature Partnership – Advisory Board (Nov10)

South Africans, Charles Perry and Mark Griffiths, co-founded this partnership in 2009.  The philosophy is to make sustainability ‘second nature’.   I’ve worked with them on a few projects and in 2010 they set up an advisory board, which I agreed to sit on.

Expert advisory panel on detergents (Fabric & Homecare) 2007-2010

The first meeting of the Fabric & Homecare expert advisory committee took place in March 2007, at a splendid location outside of Brussels.  The idea is to provide an external perspective and help identify emerging environmental trends.  Although the focus is on detergents and cleaning products, we have had presentations from other sectors within P&G, […]

Yarlington Housing (Mar10)

I was the key note speaker at the Yarlington Housing Annual meeting, held in Yeovil, which is close to where I live.   The organisation had a number of sustainability initiatives but hadn’t yet managed to fully integrate the principles into their housing developments.

Green Dishwashing (Feb10)

When people buy a dishwasher, they still hand wash many of their dishwashers – in fact they only reduce their use of washing up liquid by 25%.   So when you’re thinking about green dishwashing, it’s not so much a question of whether you do it by hand or by machine, it’s how you do it. […]

Marks & Spencer (Mar07)

I first started working with Marks & Spencer in 2002 when I was commissioned to do a report on sustainability issues relating to the food sector.  The brief was to look at the broad drivers for change, to prioritise the key issues affecting food, identify the key organisations shaping the debate and make recommendations on […]